From Arewa to everywhere, Hausa heat with world-class rails, ready to scale. We’re thrilled to welcome Arewa Medium Production—a pioneering Hausa music powerhouse from Northern Nigeria—to our roster. This isn’t just an add; it’s an upgrade to the ecosystem. BLUE PIE RECORDS USA, BLUE PIE PUBLISHING USA, ORDIOR, and ORDIOR Media are locking in shoulder-to-shoulder with Arewa to expand the roster, grow revenues, and take Hausa sound global.

The strenghts of the partnership are:

• Distribution that moves: Blue Pie Records USA pipes releases to every major DSP, FAST/OTT, and retail partner—clean metadata, fast turnaround, global reach.
• Publishing that pays: Blue Pie Publishing USA handles registrations, splits, works administration, and royalty routing—so every play, stream, and sync is captured.
• Rights that protect & collect: ORDIOR + ORDIOR Media run Content ID sweeps, UGC claims, anti-piracy takedowns, neighboring rights, and worldwide royalty recovery. No value left on the table.
• Growth engine, always on: Campaign calendars, playlist pitching, YouTube channel optimization, short-form content strategy, and data dashboards to turn momentum into money.

Why Arewa Medium matters !!!
Arewa Medium opens a vibrant lane of authentic Hausa artistry—albums, singles, and compilations that travel from Northern Nigeria to diaspora playlists worldwide. This partnership means more music, better packaging, faster releases, and measurable revenue lift.

Artists to watch on the Arewa Roster:
Auta MG Boy and Umar MB headline a rising wave—cuts like “Hanta Da Jini,” “Nashiga So,” and “Gajimare” showcase the emotional core and modern swagger of the brand. Expect deeper catalog stories, deluxe drops, live session videos, and collab runs that cross borders.

Listen & Follow, Live across Spotify, Apple Music, YouTube, Audiomack, and more. New rollouts will be announced via Arewa Medium channels + Blue Pie/ORDIOR updates. Buckle up.

Official Links