Taskata Global Services, the groundbreaking Hausa music record label, has officially joined the Blue Pie Records USA and Ordior label roster—signaling a bold new era for Northern Nigeria’s music on the world stage. With a dynamic roster of icons like Ali Jita, DJ AB, Hamisu Breaker, Umar M. Shariff, Adam A Zango, and more, Taskata is set to amplify the cultural reach of Afro-Hausa sound worldwide.

Founded by Usman Rabiu Abubakar, Taskata Global Services is more than a typical record label—it’s a cultural movement rooted in authenticity and innovation. The label is now activating powerful distribution through Blue Pie Records USA, creative publishing with Blue Pie Publishing USA, and global rights protection via Ordior. With ASCAP as its PRO, Taskata ensures its artists receive global recognition, rightful royalty, and impactful reach.

Taskata’s lineup reads as a who’s who of Hausa music:

• Abdu Boda A rising Hausa music star blending tradition with modern rhythms, Abdu Boda brings heartfelt storytelling to every track. His growing YouTube presence is connecting fans across Nigeria and beyond.
• Abubakar Sani Known for his soulful voice and magnetic stage presence, Abubakar Sani delivers songs that speak directly to the heart. His artistry continues to resonate deeply with Hausa audiences worldwide.
• Adam Zango A household name in Kannywood and Hausa music, Adam Zango is a multi-talented actor, singer, and cultural icon. His channel is a hub of chart-topping hits and cinematic visuals.
• Adamu Hassan Nagudu With his powerful vocals and authentic Hausa roots, Adamu Hassan Nagudu keeps tradition alive while pushing the sound forward. His performances leave an unforgettable mark on fans.
• Ado Gwanja Energetic, bold, and impossible to ignore, Ado Gwanja lights up the scene with high-impact performances. He’s one of the most influential names shaping today’s Hausa music.
• Ahmad M. Sadiq Blending emotion with artistry, Ahmad M. Sadiq delivers heartfelt songs that capture everyday life and love. His music connects with audiences across generations.
• Alan Waka A celebrated voice in Hausa music, Alan Waka fuses passion with poetic storytelling. His songs uplift, inspire, and connect deeply with fans at home and abroad.
• Ali Jita Known as the “King of Love Songs,” Ali Jita crafts melodies that melt hearts. His smooth delivery and loyal fanbase make him a true powerhouse in Hausa pop.
• Auta MG Boy Young, vibrant, and full of charisma, Auta MG Boy is one of the freshest voices in Hausa music. His sound is playful yet powerful, capturing the new wave of listeners.
• Auta Waziri A unique voice with a modern edge, Auta Waziri blends classic Hausa influences with contemporary flair. His growing fan community reflects his star power.
• Dauda Adamu Kahutu Rarara A commanding voice in the Hausa music scene, Rarara is known for socially conscious songs and captivating performances. His artistry carries both message and melody.
• Hamisu Breaker The breakout sensation whose songs of love and emotion have captured millions, Hamisu Breaker is a cultural phenomenon leading the next generation of Hausa pop.
• Nazifi Asnanic With a distinctive voice and creative flair, Nazifi Asnanic continues to innovate in Hausa music. His songs and videos showcase both tradition and modern artistry.
• Nura M Inuw A superstar of Hausa music, Nura M Inuw combines masterful songwriting with powerhouse performances. His reach and influence stretch far beyond Northern Nigeria.
• Sadiq Saleh Smooth, soulful, and always authentic, Sadiq Saleh connects with fans through heartfelt lyrics and relatable storytelling. His style bridges the gap between modern and classic.
• Umar M. Shariff One of the most respected and beloved Hausa artists, Umar M. Shariff blends timeless melodies with global appeal. His artistry continues to set standards in the industry.

This collaboration marks a milestone: bridging the heart of Hausa tradition with modern global distribution and marketing strategies.

Taskata isn’t just a label; it’s a cultural export machine. We own the intersection where Hausa heritage meets global pop velocity. When our artists drop, timelines shiver and playlists get rewritten. The catalogue is deep (classics + new-wave smashes), the visuals are sticky, and the fanbases are feral in the best way. YouTube is our command center; TikTok/IG/Facebook are the echo chambers we weaponize after we nail the long-form story. Give us the runway, we’ll turn cuts into campaigns, campaigns into culture, and culture into commerce.

Why this works:

• Video-first dominance: Nail YouTube and everything else amplifies (shorts → TikTok/IG Reels → regional radio → live bookings).
• Release engine: Consistent drops + smart thumbnails/titles + collab stacking = algorithmic momentum.
• Catalogue utility: Old hits feed new cycles (remixes, live cuts, docu-style edits), compounding watch time and ad dollars.
• Fan liquidity: Millions of superfans across Hausa markets and diaspora—ready demand for streams, merch, tickets, and brand tie-ins.

Aggregated Audience Snapshot (public counts, conservative)

• YouTube — ≈ 4.7M subscribers across the roster
• Instagram — 5M+ followers across headline artists

Why It Matters for Global Music Culture
As Taskata Global Services embraces Blue Pie and Ordior’s infrastructure and expertise, Northern Nigerian music is poised for a resurgence on global airwaves and streaming platforms.

This partnership ensures that Hausa music’s unique rhythms, storytelling, and vibrant energy are accessible—and celebrated—across continents.

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